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Search engine optimization (SEARCH ENGINE OPTIMISATION) is the process of improving the standard and quantity of website traffic to a website or an internet web page from serps 1 SEARCH ENGINE OPTIMIZATION targets unpaid visitors (often called “natural” or ” natural ” results) relatively than direct visitors or paid site visitors Unpaid traffic may originate from completely different kinds of searches, including picture search , video search , academic search , 2 news search, and trade-particular vertical search engines like google and yahoo.
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